Wide eyed customer (the one with the Nashbar shorts) walks into shop and asks if you have new Campag widget. Disregarding the whiff of suspicion, you show widget and explain it's superfly features. Customer picks your brain with laundry list of prepared questions (he read Bicycling magazine, you see). You perry every attack until customer falls into an awkward silence. "Whaddaya say we wrap it up for ya?" Customer thanks you graciously and says he's "still looking", but he'll probably get it soon because he's "got a big ride coming up".
Old Bob-wan, a storied old hand that knew his fair share about both widgets AND the way the world worked, said I was a victim of a doofy consumer behavior known as "peenie pucker". Sixteen years later and I still haven't heard a better description.